Enchantimals
The new Mattel property is Enchantimals.
The Enchantimals are a group of adorable girls, who share a special bond with their animal friends and love taking care of nature and all that surrounds them. Together, they live in a fantasy world, made of forests, mountains, lakes and enchanted places, where fun and adventure are always around the corner. A world where friendship makes anything possible.
TARGET
3 to 8 years-old